Category: Public Relations
As Online Criticism Spreads Faster, Trust Remains A Business’s Greatest Asset A customer uploads a video after a disappointing experience. An employee shares a personal story online. A business responds to a complaint with...
Your Reputation Is Recruiting For You Long Before HR Posts The Job Vacancy Hiring has become one of the biggest challenges for businesses today. Many business owners blame the talent shortage, rising salary expectations...
What Every SME Can Learn From How Zus Protected Its Staff And Reputation In every business, the frontline team is the first to meet the customer and the last to leave an impression. They...
Why Businesses Can’t Afford To Ignore Customer Service Anymore Walk into any café, retail store, or service counter today, and you’ll notice a pattern. The décor may be polished, the branding looks sharp, and...
Honoured For Community Impact And Sustainable Logistics FedEx Malaysia has received double recognition at the Sustainability & CSR Malaysia Awards 2025, affirming its dedication to community development and environmental responsibility. The company took home...
KitKat Celebrates Malaysian Cocoa With New Dark Borneo Collection At International Cocoa Fair Chocolate lovers, take note, there’s something special brewing in the world of local cocoa. At the recent Malaysian International Cocoa Fair...
How Weak Foundations Can Undermine Even The Strongest Campaigns A common misconception floating around boardrooms, startup meetings, and marketing discussions is that public relations (PR) can “fix” a flawed product or service. For many...
Because Strategy Is Optional. Until No One Knows Who You Are In a world where social media moves faster than breaking news, many small business owners and entrepreneurs are asking the same question: “Do...
How KitKat And EPIC Homes Are Empowering Orang Asli Communities Together Nestlé KitKat is taking a step further this Ramadan to spread joy and make a positive impact on local communities through its KitKat Rezeki...
Volunteers Upgrade Kindergarten Facility Using Sustainable Materials FedEx Express (FedEx), a subsidiary of FedEx Corp. (NYSE: FDX) and one of the world’s largest express transportation companies, supported with upgrading and enhancing the local kindergarten...